ETH Kompetenz Framework

Science Communication for Social Media

Workshops
Communication Academy

Abstract

Whether it’s Facebook, Twitter, LinkedIn or Instagram, social media enables researchers to share their work directly with a wider public.

Lernziele

Participants are introduced to the different channels and learn how they can present their work on social media in the most targeted and effective manner.

Inhalt

Whether it’s Facebook, Twitter, LinkedIn or Instagram, social media enables researchers to share their work directly with a wider public.

This workshop, will cover the following topics and exercises:

  • What is the function of social media for researchers?
  • Different roles on social media
  • Guest input from a researcher at ETH Zurich
  • How to create a social media concept
  • Group exercise: participants create a concept themselves
  • Storytelling in social media incl. best case examples
  • Exercise: participants create posts about their own research project
  • Technological trends and tools

Ort

  • ETH Zentrum
    ETH Centre

Zielgruppe

Doktorierenden
Postdoktorierenden

Sprache

Englisch

Kommentar

Zeitraum

04.12.2024 09:00 - 04.12.2024 15:30

Veranstalter

Communication Academy of the Corporate Communications

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